Basiness Davelopment

Key Responsibilities

• Develop and execute B2B sales and marketing strategies to drive revenue growth in the packaging materials wholesale sector
• Manage the full sales cycle independently, including prospecting, client meetings, proposal preparation, price negotiation, contract discussion and post-sales follow-up
• Handle and grow key corporate accounts, ensuring long-term business relationships and sustainable margins
• Conduct technical consultations with clients to recommend suitable packaging materials and customised solutions based on cost, functionality and logistics requirements
• Prepare and review pricing structures, quotations and cost analysis to ensure profitability and competitiveness
• Lead market research and competitor analysis to identify industry trends, pricing movements and new business opportunities
• Coordinate with operations, procurement and logistics teams to ensure accurate order fulfilment and customer satisfaction
• Develop and implement marketing initiatives, including product positioning, promotional planning and brand visibility within the wholesale market
• Monitor sales performance, prepare sales forecasts, pipeline reports and management reports on a regular basis
• Support management in business planning, budgeting and strategic decision-making
• Represent the company in industry-related meetings, trade discussions and client negotiations
• Ensure all sales and marketing activities comply with company policies and relevant regulatory requirements