Online Advertising Manager
Job Description
About usBitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 100+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution.Bitget is driving crypto adoption through strategic partnerships with LALIGA and MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.What you'll doStrategy & Optimization: Optimize ad creatives and campaign strategies based on market trends, competitive analysis, and user data to ensure alignment with company acquisition goals.Platform Management: Manage advertising campaigns across major platforms (e.g., Facebook, TikTok, Twitter/X), developing platform-specific strategies to maximize performance.Budget & ROI Management: Plan and manage ad budgets to ensure efficient spending; monitor performance metrics and adjust budget allocation to optimize Return on Ad Spend (ROAS/ROI).Data Analysis & Reporting: Conduct regular in-depth analysis of campaign data, generate performance reports, and provide actionable insights to refine advertising strategies.Creative Collaboration: Partner with the creative team to ensure ad assets align with brand identity and enhance engagement and conversion rates.Industry Innovation: Track emerging advertising trends and technologies in the Web3/Crypto space, implementing innovative strategies to maintain a competitive edge.What you'll needBachelor’s degree or above in Marketing, Advertising, Data Analytics, or related fields.3+ years of experience in digital advertising management, with proficiency in platforms such as Google Ads, Facebook Ads, and Twitter Ads.Expertise in ad platform mechanics and data analytics tools.Strong understanding of ad creative production, A/B testing, and optimization methodologies.Excellent communication and cross-functional collaboration skills.Results-oriented with strong analytical abilities to derive actionable insights from complex data sets.High resilience under pressure, with a strong sense of ownership and execution capability.Why Bitget?Bitget is the world's leading web 3 platform for copy trading and one of the world's largest and most respected exchangesWe are a global company with staff members from over 50 different countries and regions We are growing and looking for world-class ambitious talents to help us continue this journeyWe have a streamlined structure that empowers employees to work efficiently, delivering the best results in a short timeframeWe offer competitive salaries and benefitsBlockchain technology and digital assets have the potential to change finance in a way no other technology can - be part of it!If you are ambitious and believe that digital assets could be the next financial and technological revolution, please apply!For more information regarding candidates' personal data processing, please refer to Bitget Candidate Privacy Notice.