Associate Account Executive

About this role

Faire's quality, depth, and breadth of brands is its strongest value to retailers. Our Brand Partnerships team is at the forefront of Faire’s success, ensuring that the best and most relevant brands join and thrive on our platform. As an Associate Account Executive, you’ll be a trusted advisor to brands, helping them succeed by tailoring growth strategies to their goals, identifying opportunities, and driving incremental revenue growth.

This role is a blend of strategic thinking and hands-on sales execution. You’ll own a portfolio of brands within a specific category (Gift & Home, Apparel, or Food & Wellness), proactively identifying and onboarding the best-fit brands for Faire.

We’re looking for a customer-obsessed self-starter who is energized by the challenge of building relationships - from the C-level to the operational leader, identifying growth opportunities, and optimizing brand success on Faire.

You’re excited about this opportunity because...

• You love problem solving and finding ways to match customers goals with business opportunities
• You are comfortable operating in ambiguity and are excited by the idea of new goals, ways of working, and customer challenges that come with start-up life.
• You want to work in a cross-functional role where you can contribute to marketing, product and customer success focus areas and roadmaps.

What you’ll do

Identify the right opportunities for growth

• Manage a book of business (territory) with the goal of optimizing the incremental order volume that new brands bring to the Faire platform - including identifying who to target and how to engage them across multiple channels
• Be able to set your own sub-targets that ladder and influence your overall goal and hold yourself accountable to achieving them
• Independently leverage business and customer data to to identify prospects that could be a good fit for Faire based on category insights, seasonality, and patterns of previous success from existing customers
• Support your customers through their first quarter on Faire - helping them understand what Faire offers and guiding them through best practices to receive orders

Independently lead a best-in-class sales cycle from activation to early success

• Lead every customer interaction with an ability to ask a personalized set of questions to understand every customer's unique business and, based on those responses, shape Faire’s value propositions to meet each unique customer’s set of problems
• Partner directly with customers’ sales and marketing teams to incorporate Faire’s platform into their workflows and collateral - educating them on how best to drive success on Faire
• Develop a personalized onboarding plans based customers needs that can balance both near- and long-term success for Faire and the customer
• Be able to independently make the decision on when to move forward or pass on a potential prospect if the partnership is unlikely to succeed

Be an expert in the Food & Beverage category on FaireAct as a category manager for your vertical - identifying insights, trends, and product blockers - to use in planning process and in thought leadership collateral

• Be solution-oriented to common objections or roadblocks to category growth. Size the opportunity of the unlock, resources needed, and act on it with product & leadership teams.
• Understand how competitors & industry players operate and Faire’s key differentiators
• Research trends and noteworthy events happening across the industry, your vertical and with your key accounts
• Use your existing apparel industry knowledge to navigate customer conversations and recommendations regarding independents, price point, working alongside sales reps, and how to use Faire at trade shows
• Collaborate with and mentor a dedicated SDR on prioritization and messaging strategies for key accounts

Represent the Faire brand across the wholesale industry

• Drive Faire’s value props, messaging and strategy across various surface areas from nurture emails to call outreach to in-person tradeshows, events and customer visits
• Research and identify new business opportunities to pursue to drive up incremental revenue for Faire platform
• Develop content for and host webinars to engage leads in your vertical and/or share out best practices for onboarding success
• Collaborate with marketing to develop top of funnel messaging to live on websites, paid advertising, and nurture emails to drive leads

Qualifications

• Role is based in San Francisco with expectation of 3 days in office
• At least 1+ years of sales experience
• Expertise running a sales pipeline and ability to effectively manage multiple relationships at a time
• High level of flexibility and excitement for a fast-paced environment with constant change
• Motivated by and invests heavily in the success of your team
• Passion and empathy for customers in the retail landscape
• Analytical and data-conscious
• Operationally-minded and driven by process
• Calm and collected; eloquent and concise in your communication
• Experience and comfort with technology and learning new SaaS or AI tools (ie, Salesforce, SalesLoft, Mode, Sales Navigator, custom internal tools) is a plus

On-Target Earnings (OTE) Range

San Francisco: the pay range for this role is $100,000 to $137,500 per year.

This role will also be eligible for equity and benefits. Actual On-Target Earnings (OTE) will be determined based on permissible factors such as transferable skills, work experience, market demands, and primary work location. The OTE range provided is subject to change and may be modified in the future.