Assistant Marketing Manager (NPD, New Product Development)

Job Description •       Health supplements new product development and launch and promotions. •       Assist manager in developing strategic marketing plans, platform brand builds and corporate image management to achieve business objectives by marketing research, budget planning, business trend and competitor analysis. •       Developing new video channels/platforms for brand building, e.g., Facebook, YouTube. •       Organize all production plans, ideas, video shooting, scriptwriting for video. •       Develop digital new customer acquisition strategy to achieve new customer sales target. •       Support company on new product selection, launch & ad-Hoc promotions planning; prepare ALT & BLT materials to support campaigns, such as copy-writing, online & offline advertisement, SEO, SEM, SMS etc. •       Build up good relations with KOLs, PR partners, Editors, and Bloggers. •       Monitor and review promotion and marketing events effectiveness •       Managing product lines portfolio, including stock level control, revenue forecasting •       Focus on SEO /content marketing development, keywords research and writing articles, hot topic video makes a good rank of google search engine. •       Monitoring market trends in existing and potential segments, developing and evaluating effective marketing programs and making recommendations for future programs to expand sales and profitability. •       Key account management Requirements: •       Bachelor’s degree in marketing / business management or related disciplines •       At least4 years of work experience in marketing or relevant fields. Experience in the service or Beauty industry is an advantage. •       Experience in Google Analytics/ Google Ads/ Facebook Ads Manager tools •       Strong project management skills, analytical skills and problem-solving skills •       Livestreaming / product development experience is an advantage. •       Able to work independently.